The best brands to follow across categories on Instagram.

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Updated 1 year ago,January 16, 2024

The following brands take Instagram to the next level.

Whether theyre dedicated to food, fashion, health, or fitness, they just get it.

Top Instagram Accounts

These top Instagram accounts embody a special something thats hard to articulate.

Once you view their feeds, however, you completely understand what makes them stand out.

Their witty feed reflects a deep understanding of their demographic.

James Cole

This brand is the Glossier of fashion.

Its a platform designed to empower women through funny, relatable content.

We connect brands and agencies to our most talented creators on our platform,The Hub.

But were equally committed to connecting creators to each other.

Our Instagram account mirrors our dedication to creativity as a means of expression and the root of human connection.

Their account is also refreshingly uplifting.

So is their Instagram feed.

They promote a lifestyle.

Bamba Swim has emerged as a serious trendsetter within a very crowded marketplace.

Their swoon-worthy photos will make you want to take a vacation and buy a new swimsuit take with you.

Its as if theyre selling the endless-summer lifestyle rather than just swimwear.

Their account is body positive through and through, promoting women of all sizes and backgrounds.

These are the best weed brands on Instagram.

Think of it as the Don Draper of weedstagrams.

Since launching her business, shes quickly become both a social media star and a well regarded fitness guru.

These top beauty Instagram accounts embody something special that transcends the typical approach to beauty.

Glossier

Glossier popularized being a minimalist in the makeup department: Skin first.

Makeup second reads their Instagram bio.

Hints of that sensibility are evident throughout their trendy, eye-catching feed.

A post shared by Supergoop!

The Seattle based company makes cruelty free, vegan products you’re able to feel good about using.

A post shared by Herbivore (@herbivorebotanicals)